The dreamlike works by artist Almudena Rodriguez are unlike anything you’ve seen. Mediums, languages and cultural iconography meld and crescendo in her Pymalion Effect series.
By extracting images, logos and slogans from popular culture, Rodriguez layers disparate notions to distance us from our assumptions and help us reflect about who we are and what we believe in. In Pygmalion Effect, the artist explores the popular psychological idea that greater expectations lead to better performance, questioning how an artist can influence the viewer’s perception.
Image: “Lullaby II” by Almudena Rodriguez | 2021 | 67” x 55” | Acrylic on canvas, mixed media